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Our Amazing Desert Pea

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Lisi cuttings its our latest
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 --- The SMMOL Weblog ---
 
This is our web log where we write about anything and everything in our business
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Thursday, October 14, 2004

Smile
-how can there be a group therapy for self-help?
-do the workers at Lipton tea get a coffee break?
-if superglue is so super how come it does'nt stick to the inside of the tube?
-If you see an endangered animal eating an endangered flower what are you suppose to do?
-Why do computer companies and drug dealers call their customers "users"
-Is it true that five out of four people have trouble with Math
-Why do they have an eject button on the VCR if you have to get up to change the cassette
-talking to god in the temple is considered religious but if you talk to god on the street you are considered mad
-what happens if you house-arrest a homeless
-4x4 wheel drive what is the other 4 for
-why do they call it disposable diapers. did someone think not to dispose of it
-can you make an insurance policy on your insurance policy
-if you prepare for the unexpected does that mean the unexpected can be expected
-if the black box on a plane never burns, blows up, sinks, or get ruined why not make the the whole damn plane from the same material.
-what do they call a french kiss in France
-if you try to fail and succeed  what is it called?
-when a pantomime is arrested do you have to remind him that he has a right to remain silent
-if swimming burns a lot of calories why do the whales look like that
if the first thing a fortune teller does is ask you what is your name.......
Eyal
Thu, October 14, 2004 | link 

Wednesday, October 6, 2004

THE COMPETITIVE TOGETHERNESS

Ever wonder how it is that during the Olympic Games top competitors perform at their maximum? Or how is it that in Silicon Valley so much technology is invented. I call it the competitive togetherness.

Here in the Arava we have it also. Farmers are forever competing, and it is this friendly  competition that boosts results. As the farmers compete so do the companies that are after the farmers $. Seed companies try to develop, top quality high yielding products. Just in the Pepper alone there are 3 companies with field trials with many varieties competing against each other. The fertilizer companies, the storage companies the exporters, everyone is on the cutting edge of  finding new solutions.

This type of atmosphere becomes very potent when potential meets market, or when ideas come together in one physical place, or competitors can see their rival's advancement.  And if you add to that the possablties of seeing quick returns on investment, when spending $ on R&D can immediatly be translated to revenue you have a power factor of unimaginable possibilities.

This type of competitive togetherness here in the Arava means better products, produced with more advanced technology and at a competitive price. (It doesn't make sense to produce flowers or vegetables that are going o be more expensive at wholesale, retail level, no one will buy it)

In our flower business  in the last few years' innovation  usually means one of 3 things

-New flowers like the desert pea or desert yearning.

-New varieties like the finerich sunflower or the new lisi's

-Higher yields -lower costs for existing cultivars that means we can sell cheaper per stem.

End result-----better quality, cheaper prices and brand new flowers

Eyal   

Wed, October 6, 2004 | link 


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